Market and Competitive Intelligence

ACTIONABLE INTELLIGENCE TO DRIVE BUSINESS DECISIONS 

Existing information assets such as syndicated reports, primary market research, and other information sources of an organization can provide a wealth of insights. However, this opportunity is also a challenge for businesses due to ever increasing complexity and depth of information sources, lack of dedicated business researchers, and lack of time.

Blueocean has been helping global organizations address this challenge. Blueocean's business research team provides actionable market and competitive intelligence to global businesses with its integrated capabilities across market research, information synthesis, social media mining, information design, and data analysis. Blueocean provides business with continuous intelligence through ongoing market and competitor tracking. By keeping close track of focus markets, our analysts are able to address client questions with zero learning curve. We also help clients with deep dive reports for specific markets and competitors.

capabilities 

360 degree approach integrating multiple data resources for a well triangulated view of the customer, competition, and overall market

Ability to mine social media intelligence and primary market research data

Dedicated analysts with deep domain expertise in key industry verticals

 

Vast database of published syndicated content and data sources

Strong data visualization skills that enable easy distribution and assimilation of insights

 

Our Accelerators 

Minerva - A digital competitive business intelligence platform that supports product, pricing, placement, promotion, and people (5P) decisions through near real-time visibility into market information and advanced analytics

Link - An AI driven, multi-layered system that helps integrate, analyze, and report insights from multiple data sources

business impact 

  • Improved decision making through sharper, faster insights
  • Significantly higher ROI from investments already made on syndicated and primary research
  • Proven success in breaking data siloes and leveraging existing data assets

CONNECTIONS 

Explore extended insights and perspectives on our solutions through related articles, case studies,
thought papers, videos, and other resources.

Let's talk about how our services can transform your business

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